Surviving Through A Crisis: April Coker

Fitness & workout facilities were all closed down due to the coronavirus (COVID-19) lockdown orders, within that time businesses needed to figure out how to adapt to this situation. Thinking outside of the box, April Coker, owner of Core Theory Fitness had to figure out how to pivot her business so she wouldn't lose it.

This is her story on how her business persisted through this pandemic crisis. Thank you April Coker and Core Theory Fitness for sharing your story!